Perceptual Focus, LLC

Training with a Focus on Continuing Education for Professionals

Perceptual Focus, LLC

Training with a Focus on Continuing Education for Professionals

Helping to improve the quality of Continuing Education Training. Seminars are designed to not only satisfy continuing education requirements, but present practical information that applies to real-world situations.

At Perceptual Focus, our goal is to focus on Training and Continuing Education related to the practical aspects of Risk Management for Professionals that need to comply with Licensing Requirements. Risks cannot be eliminated and Professionals are frequently at the forefront with regard to Risk Management. Risks can be related to issues such as ethical decision-making, reward structures, navigating standards and codes, identifying and dealing with various stakeholders, and specific liability potentials. Risk is also an inevitable and potentially positive part of life. How many great ideas or approaches would not be with us today if someone was not willing to take a risk?

Many professional societies approach risk from a transcendental perspective - there is a clear right and wrong. However, in the real world, making decisions is far more complicated and one must always balance risk versus reward. Often the ultimate one can hope for is to make the best informed choice.

As we have said before, there is no way to eliminate risk, but carefully considered decision-making can reduce risks or at least help identify them. So let us help you navigate what is essentially a risk “mine-field”, guide you towards the best decisions, while complying with continuing education requirements.

Areas of Expertise Include

Process Operations (System Design, Instrumentation Selection, Installation, Application, Maintenance, & Process Validation).
Cross Functional Operations (Logistics, Motivation & Reward Structure, Communications, Engineering, Marketing, Sales, Product Development, Project Management, & Liability Mitigation).
Agency & Compliance (e.g. FDA, USDA, CSA, NEMA, FM, ISO, 3A, EHEDG).
Cultural Awareness & Organizational Psychology.
Standards and Codes - Their Development and Adoption.

About Us

About Joel

Dr. Joel Blumenthal has over 35 years of experience with a wide range of domestic and international organizations. His participation in the development and growth of a diverse group of publicly and privately held entities has afforded Dr. Blumenthal a unique view of corporate functionality and allowed participation in a wide range of activities.

History

Dr. Blumenthal began his professional career as a Technical Sales & Service Representative in the area of Specialty Chemicals.

Through his Chemical Sales and Service activities, Dr. Blumenthal was introduced to the world of Process Instrumentation where he eventually made a career move into areas of Technical Support, Product Development, Project Management, Marketing, and Sales.

Dr. Blumenthal was fortunate to have worked with pioneering companies such as Micro Motion and TBI, as well as well-established multi-national corporations such as Hercules, Emerson, ABB, and Endress+Hauser.

This portfolio of experiences afforded Dr. Blumenthal the opportunity to participate in business functions which included project management, product development, marketing, sales, logistics, compliance, and engineering. Some of his notable activities and accomplishment include:

Introducing Density to the world of Coriolis flowmeters.
Helping develop the world's first sanitary Coriolis flowmeter - authorized 3A symbol holder.
Co-Task Committee 3A Chairman in charge of creating and establishing the first globally accepted sanitary design criteria for a range of electro-chemical analyzers.
The development of a number of sensor designs based on application and industry needs.
Creating the first pH voluntary consensus standard for the ASME-BPE.
Easing logistical issue by local sourcing of critical items.
Customizing products based on cultural requirements.

Education/Activities

Dr. Blumenthal obtained his Engineering degree from the University of Washington in 1982. In 2003 Dr. Blumenthal obtain his MBA from the University of Phoenix with a focus on Marketing. In 2018 Dr. Blumenthal obtained his Ph.D. in Applied Management and Decision Sciences from Walden University.

Dr. Blumenthal is currently the Chair of the Comstock Section of the American Society of Mechanical Engineers (ASME). He is also a member of the Mechanical Engineering Industry Advisory Council (IAC) at the University of Nevada Reno (UNR). Other activities include ASME-BPE participation as a task group leader and sub-committee member, an active member of several technical societies including ASME and ISA, working with economic development institutions in Northern Nevada, and membership in the National Society of Leadership and Success. Dr. Blumenthal has extensive experience as a lecturer and writer, and has held teaching positions with the Washoe County School District and at UNR.

Dr. Blumenthal’s overarching interests have recently focused on why people, groups, and organizations behave as they do.

Additional Information

For additional Information about Dr. Joel Blumenthal, please visit his LinkedIn account at www.linkedin.com/pub/joel-blumenthal/18/495/52a